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RETENTION HEALTH CHECK

How healthy are your

retention systems?

10 questions. 3 minutes. Find out where members are slipping through the cracks before they cancel.

Complete your Retention Health Check below

Answer each question honestly on a 1-5 scale

1 = "We don't do this," and 5 = "Consistently, always."

Structured Onboarding

New members go through a defined experience in their first 30-90 days
1 - We don't do this
2
3
4
5 - Consistently, always

Personal follow-up within 30 days

A team member checks in with new members in their first month of membership
1 - We don't do this
2
3
4
5 - Consistently, always

New member visibility

You can identify every member who joined in the last 90 days easily and quickly
1 - We don't do this
2
3
4
5 - Consistently, always

Early warning before cancellation

You know which members have changed attendance patterns or haven't been in for 2+ weeks
1 - We don't do this
2
3
4
5 - Consistently, always

Defined at-risk intervention process

A repeatable, documented at-risk intervention process exists for the team to follow. This process does not depend on someone remembering.
1 - We don't do this
2
3
4
5 - Consistently, always

Coach awareness of struggling members

Your coaches know which members are pulling back or losing momentum, and why
1 - We don't do this
2
3
4
5 - Consistently, always

Attendance trend tracking over time

You track whether members are coming more or less often over time, not just if they came today
1 - We don't do this
2
3
4
5 - Consistently, always

Defined baseline for healthy engagement

You have a benchmark for what normal attendance looks like before someone is marked "at risk"
1 - We don't do this
2
3
4
5 - Consistently, always

Consistent cancellation reason tracking

When a member cancels their membership, the reason is documented and reviewed
1 - We don't do this
2
3
4
5 - Consistently, always

Overall team confidence in catching at-risk members

If a member were at risk of leaving today, you are confident your team would catch it in time to intervene
1 - We don't do this
2
3
4
5 - Consistently, always

Two quick questions before we wrap up

Almost there. Where should we send your results?

We personally review every submission. You'll hear back within 1-2 days with your score and a few observations specific to your gym.

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